For B2B companies with a product but sales that don't keep up.We build the sales process that turns demos into contracts.

We design sales pipeline, qualification and follow-up so every demo leads to a contract.

Services

Process

Our process

From diagnosis to active pipeline: five clear steps, all included.

  1. 01

    Diagnosis

    We analyse your current sales process: pipeline, messaging, demos and follow-up. We identify the bottlenecks blocking the close.

  2. 02

    Design

    We build the sales process tailored to your SaaS: ICP, outbound cadence, demo structure and post-meeting follow-up.

  3. 03

    Implementation

    We work side by side with the team to get the process running. We don't leave documents; we leave habits.

  4. 04

    Automation

    We integrate AI where it makes sense: outreach personalisation, buying signal detection and automatic follow-up.

  5. 05

    Optimisation

    We measure, iterate and improve. A sales process isn't delivered once; it's refined week by week.

Practical guide

How do you build a B2B sales process from scratch?

Building a B2B sales process involves four stages. First, define the ICP and the messages that resonate with decision-makers. Second, design the outbound cadence: channels, frequency and qualification criteria. Third, structure the demo and post-meeting follow-up to convert more. Fourth, automate follow-up and buying signal detection so the team doesn't waste time on cold leads.

At Miranda's Consulting we handle the entire process: from system design to implementation and team coaching. We don't subcontract. We integrate AI where it makes sense: outreach personalisation, conversation analysis and automatic follow-up. For B2B SaaS companies in Spain that want to sell more without relying on luck or volume.

Key differentiators

Why Miranda's Consulting?

We don't sell theory. We work inside the process until it works.

  • Hands-on, not theoretical

    We don't deliver a deck of recommendations. We work inside the process with the team until it works.

  • B2B SaaS specialists

    We know the SaaS sales cycle: demos, trials, follow-up and renewals. We don't adapt generic methodologies.

  • Replicable process, not dependency

    The goal is for the team to close without the founder. We build the system to scale without us.

  • Results in 30 days

    First visible improvements in response rate and conversion within the first month. Full process in 60–90 days.

For B2B SaaS companies in Spain and Portugal

First step

We diagnose your sales process at no cost

A 30-minute call to review your pipeline, demos and follow-up. We tell you exactly where the problem is.

  • No upfront cost
  • No commitment
  • Concrete diagnosis
Book a free call

FAQ

Frequently asked questions

Everything you need to know about working with Miranda's Consulting.

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